How do we help our team lean in — to colleagues, members and visitors — instead of holding back for fear of getting it wrong?
Lean in, not away.
Watch · the fireside trailer
A team that is more confident and less cautious — shared language for belonging, a simple way to recover from mistakes, three ways to step in, and one action each with a buddy and a date to check it worked.
Fireside · All-hands · Leadership away-day · Conference keynote
About this session
Most teams don’t need persuading that belonging matters. What they want is the confidence to act on it — to ask the question they’re unsure how to phrase, to step in when a comment lands badly, and to make sure the people they serve feel as welcome as the people they work with.
This is a fireside conversation rather than a lecture. It’s host-led, shaped around questions the team sends in beforehand, and open to the room throughout. Honest and clumsy is welcome. Joanne draws on more than a thousand sessions and on her own lived experience as a transgender woman, and she keeps it practical, warm and often funny.
It suits organisations that already have a positive culture and want to keep it that way. A good culture doesn’t sustain itself: people’s lives change, members change, and every change tests whether the culture holds.
What we explore
Inclusion and belonging aren’t the same thing. An organisation can do everything right on paper and still have people who don’t feel they belong. Belonging is often the absence of friction — and the favourite coffee shop test explains it better than any definition.
Leaning in, not leaning away. Many of us were taught as children not to point and not to stare. The habit lingers as hesitation, and hesitation is felt as distance. A plain, respectful question builds more trust than careful silence.
Intent, impact and accountability. Most people mean well; the risk is intent and impact not matching. What a good recovery sounds like — brief, about the other person, then put right — and why it’s not solved until it’s solved.
Stepping in. If you walk on by, you signal it was acceptable. Three ways to step in, what to do when you don’t feel ready, and why emotion and logic don’t mix.
Setting the standard. You can’t police what people believe. You can set how people are treated here — names and pronouns included — and manage behaviour against it, including with frustrated members and customers.
Welcoming everyone through the door. Access is physical and psychological. The last hundred yards, inclusive defaults, quiet spaces, and the suitcase test that shows where a route gets stuck.
From awareness to impact. Awareness, confidence, competence, action and impact — and the accountability buddies and 30, 90 and 120-day check-ins that turn one action into a habit.
Think, feel and act differently
Think differently — belonging is built in small, everyday moments, and allyship is a title other people give you based on what you do.
Feel differently — more confident about getting it wrong, and recovering well when you do.
Act differently — one specific action, an accountability buddy, and a date to check what changed.
Who this is for
Staff teams, membership organisations, clubs, associations and charities — anywhere people serve members, volunteers or visitors as well as each other. Especially strong for organisations with a warm culture that want to stay ahead of drift, and for front-line teams who handle the public.
Works best with a named host from the organisation, questions gathered in advance, and the room invited in throughout. Every delegate receives a take-away playbook with the frameworks, a 120-day action plan and a one-page commitment sheet.
Go deeper
Watch · Joanne in conversation
Joanne on allyship and belonging
A short reel of Joanne answering questions on allyship and belonging from a staff development fireside with Rotary in Great Britain and Ireland, October 2026.
Rotary in Great Britain and Ireland, staff development fireside — October 2026
Bespoke to your audience — but well-trodden. Delivered for LEGO · NHS England · Unilever · John Lewis · lululemon.
“Our team session with Joanne was most definitely an opportunity I'd recommend to other organisations seeking to develop/deepen understanding around the importance and place for allyship and belonging. Our team benefited greatly from having Joanne's experience available in such an open and constructive, safe space. Planning was driven by Joanne but she didn't simply deliver a set programme, we had engagement ahead of the session allowing us to have a very tailored experience which was excellent.”